Is the Apple Watch Series 10 Worth Your Hard-Earned $299?

The Apple Watch Series 10 is back on sale for $299, but is it the right time to upgrade or buy your first one?

In a world where tech moves faster than a caffeinated squirrel, the Apple Watch Series 10 has popped up again, this time with a price tag that’s easier on the wallet—$299. That’s a cool $100 less than the usual $399, which sounds great until you start wondering: is this a steal, or just Apple’s way of gently nudging us toward our next unnecessary upgrade?

This particular deal is for the 42mm GPS model, complete with a Sport Loop strap (pick your favorite color, because why not?). If you’re someone who likes their screens like they like their coffee—large—the 46mm version is also up for grabs at $329. Just a heads-up: neither of these comes with LTE, so if you’re dreaming of leaving your phone at home, you might want to think again.

Sure, the Apple Watch Series 10 has been hailed as the king of smartwatches, but let’s not forget it’s pretty much useless without an iPhone. It’s like having a sports car with no engine—looks nice, but won’t get you far. It scored a 90 in reviews, thanks to its bigger screen and slimmer profile, though it’s missing the blood oxygen feature (thanks, legal drama).

So, should you buy it? If you’re rocking an Apple Watch Series 8 or 9, maybe hold off. But if you’re new to the game or upgrading from something ancient, now might be your moment. Just ask yourself: is a slightly bigger screen really worth the dent in your bank account?