Apple Faces Legal Action Over Delayed AI Features

Apple is under legal scrutiny for the postponed release of its Apple Intelligence features, with a lawsuit alleging false advertising and unfair competition.

Apple’s in hot water—again. This time, it’s all about the Apple Intelligence features that were supposed to be the next big thing. Remember the buzz at their June 2024 developer event? Yeah, well, turns out some of those fancy AI tricks, especially for Siri, won’t see the light of day until 2026. And now, there’s a lawsuit brewing in the U.S. District Court in San Jose, slapping Apple with claims of false advertising and playing dirty in the competition.

Here’s the scoop: the lawsuit’s saying Apple got everyone all hyped up, making folks think the latest iPhone would come packed with these advanced AI goodies right out of the box. Spoiler alert—it didn’t. What customers got was a watered-down version of Apple Intelligence, and now they’re crying foul, accusing Apple of pulling a fast one to boost sales and stay ahead in the AI rat race.

And it’s not just a few disgruntled customers. They’re going for class-action, aiming to get some payback for everyone who shelled out big bucks for what they thought was the full AI experience. It’s a sticky situation for Apple, especially with rivals like Google and Microsoft breathing down their neck, ready to pounce on any slip-up.

Apple’s playing the ‘it’s complicated’ card, admitting that making Siri smarter and more in tune with users is tougher than they thought. They’ve even shuffled the deck, changing up the team at the helm of Siri’s AI development. Guess some promises are easier made than kept, huh?